When winners get together, everybody eats. And very few combos are more set up to win than new DONDA Sports signees, Aaron Donald and Jaylen Brown.
Continuing his epic 2022 brand rollouts, Kanye West has signed two star athletes to his new marketing agency, DONDA Sports – Los Angeles Rams defensive tackle Aaron Donald and Boston Celtics guard Jaylen Brown.
The new agency is another Kanye brainchild that helps athletes off the court and field, rather than impacting their sports decisions.
Donald revealed that he had signed to DONDA Sports on the I Am Athlete podcast. Brown, who is heading to his first NBA Finals, is the first NBA player to sign with DONDA Sports.
Brown is known for his political and social awareness and has expressed publicly that he would love to make a difference off the court. He cites Ye’ as a good friend and partner for these initiatives.
The shop features a DONDA Doves hoodie priced at $200 USD, DONDA Doves shorts for $140 USD, and DONDA Doves Socks for $60 USD. Items purchased will be shipped within eight to twelve weeks.
The DONDA Doves – a high school basketball team from Kanye West’s DONDA Academy – is home to some of the top high school basketball prospects in the country including Jalen Hooks, a 6-foot-7 junior out of Indiana with offers from Kansas, Michigan State, and Purdue, and Jahki Howard, a 2024 basketball recruit.